The Verge Element and Design
For today, we are going to break down the design elements of one of my favorite websites: The Verge.
For starters, what are design elements? Well I'm glad you asked. Design elements are broken down into 7 unique categories:
- Space
- Line
- Color
- Shape
- Form
- Texture
- Value
Space is an area that serves a particular purse. It can be the background, the foreground, and the middle ground. It is the distance or areas around, between, or within components of a piece. In The Verge's Website. You are immediately greeted by the logo and feature area. In fact, you can't be help look at the giant section of must read on The Verge. The variation in spacing allows for readers to look at different news feed with varying levels of importance.
While there are literal lines on the website of the verge that separates the navigation area from the featured area. Most of the site are created through implied lines, where elements are joined together to create invisible lines.
The background color of The Verge's website is white. The logo, which is a variation of the color red, automatically draws people to the verge and let's readers know that they are at The Verge's site. In the featured area, most of the articles have varying levels of dull colors that covers various news. The color schemes goes from a dull purple, greenish hue to a bright yellow. The yellow in the featured area definitely catches a reader's attention a lot more than the purple and green overlays.
Everything on the website has a shape. Everything is formed by rectangular boxes. Which gives the website a easy to make sense of design. Everything makes sense, and in turn, is also the form of the website.
While they are no tactile textures within The Verge, there are patterns and repetitions that lets you know the design is intentional and not simply randomly made.
As discussed in the color section, The Verge make good use of values because they have a great contrasting sense of brights and darks. Which allows your eyes to travel to what's important, then scan for the rest.
That's it for today.
Stay classy.